Follow along as Chatfuel evolves — new features, improvements, and fixes for agencies running Meta ads. Subscribe via RSS to stay in the loop.
One AI, a different playbook for every ad, post, and link
Your client’s AI stops being one-size-fits-all
Until now a client’s AI ran one prompt and one set of rules for everything it touched. This release breaks that apart: every channel — and every post, ad, story, and link inside it — can be tuned on its own. Alongside it: a regrouped dashboard, follow-ups you write yourself, and a stack of fixes.
Co-Worker takes on reporting, setup checks, and lookups
Four more things you can just ask for
This release is all Co-Worker. Four jobs that used to mean clicking through a client’s settings — or opening a report — are now one question in chat.
Ask for the number instead of opening a report
Co-Worker can now tell you how many new contacts a client picked up over a period you name: yesterday, last week, this month. Useful when you’re prepping a client check-in and need one figure, not a dashboard.
Smarter lead handoffs and instant lead alerts
Every lead arrives with context — and you hear about it instantly
This month’s updates are all about speed between “the AI qualified a lead” and “your team closed it”: structured handoff summaries in Live Chat, a New Lead push notification, a clearer view of each client’s AI setup, and a stack of fixes.
Lead summaries at handoff
The Agency Track is live
Chatfuel is now built for agencies, end to end
Today we’re launching the full Agency Track — everything you need to run Meta ads and qualify leads for your clients, all in one place.
From spinning up your agency workspace to connecting your first client, building a qualification bot, launching AI-powered ads, and reporting results back — the entire journey now lives inside Chatfuel.